Censored by the Algorithm: How Social Media Silences Independent Voices
By Michael Kelman Portney
Introduction
In today's digital age, algorithms have become the unseen arbiters of information flow, dictating what content is visible and what remains hidden. For independent creators, this can feel like an uphill battle, akin to shouting into a void. My own experience with MisinformationSucks.com—a platform dedicated to challenging falsehoods, dissecting cultural narratives, and advocating for autonomy—illustrates the barriers faced when attempting to promote independent content on social media. Posts are limited, reach is throttled, and audience growth is stifled, all under the guise of "algorithmic neutrality." However, this is not a mere technical glitch or innocent oversight; it is a deliberate strategy to keep creators like me tethered to their ecosystem, playing by their rules, and reliant on their advertising revenue.
The Role of Algorithms in Information Flow
Algorithms are designed to prioritize content that maximizes user engagement, often at the expense of independent voices. These complex mathematical models analyze user behavior to predict and serve content that will keep users scrolling. As a result, content that challenges the status quo or encourages critical thinking is often deprioritized. Independent blogs, which frequently link to external sites, are particularly disadvantaged because they direct users away from the platform, thereby reducing potential ad revenue. This creates a feedback loop where only certain types of content are amplified, while others are systematically suppressed.
The Gatekeepers of Free Speech
Social media was heralded as the great equalizer, a democratized platform where anyone with an idea could find an audience. In practice, however, the algorithms that govern these platforms prioritize content that keeps users engaged, not content that fosters independent thought. Independent blogs like MisinformationSucks.com are perceived as threats—not because they disseminate misinformation, but because they challenge the very system that social media platforms are built upon. These platforms are designed to keep users within their ecosystem, consuming content and generating ad revenue, rather than exploring external ideas.
My Battle Against the Algorithm
When I attempt to share posts from MisinformationSucks.com, I encounter significant resistance. Engagement metrics plummet, impressions decline, and only a small fraction of my audience actually sees the content. This is not mere speculation; it is evident from the analytics. Posts containing external links are particularly affected, as they lead users away from the platform, thereby impacting ad revenue. Unlike large corporations with substantial marketing budgets, I cannot afford to buy visibility. Consequently, my content is buried beneath an avalanche of meme accounts, viral trends, and platform-native content.
Why They Fear Autonomy
Big Tech thrives on control. They curate your feed, manipulate your emotions, and shape your worldview—all while masquerading as connectors of the global community. MisinformationSucks.com stands in stark contrast to this model. It is a space for autonomy, radical honesty, and challenging the narratives that these platforms want you to accept. Every click away from their ecosystem represents a loss of power, prompting them to suppress independent creators like me.
The Bigger Picture
This issue extends beyond my personal experience; it is indicative of a broader war on independent thought. Social media giants have assumed the role of gatekeepers, determining which voices are amplified and which are silenced. They claim to combat misinformation and enhance user experience, but the underlying motive is profit and control. They do not want users questioning their algorithms, exploring new ideas, or building platforms outside their influence.
Fighting Back
Despite the challenges, I refuse to concede defeat. Independent voices are more crucial now than ever. The solution is not to abandon social media entirely, but to find ways to outsmart the algorithms, build direct relationships with readers, and create platforms that prioritize people over profits. Social media may limit my posts, but they cannot limit the truth. Every act of resistance, every link shared, and every reader gained is a step toward dismantling their stranglehold on information. If you are reading this, you are already part of the solution. Together, we can reclaim autonomy in a world designed to deny it.
Conclusion
The importance of independent voices cannot be overstated. In an era where algorithms dictate the flow of information, it is imperative to challenge the status quo and advocate for a more equitable digital landscape. Let us burn their bridges and build our own, fostering a community that values truth, autonomy, and the free exchange of ideas.